How we took a very unconventional approach to product management but which felt right to its core and solved one of our problems of platform stability The beginning Appitsimple has 2 products which are CallHippo and SoftwareSuggest. In Dec 2018, when I joined the organization Appitsimple, there was an internal concern regarding CallHippo (One of […]
Author: SoftwareSuggest
The Wise Man Logic – Winning on Google
We run two product, SoftwareSuggest & CallHippo. For both our products, competition is super high. For CallHippo (Virtual Telephony System) one Google paid click in the developed market can go up to $100. Even at that high cost of paid advertisement, we have been able to keep CAC as low as $20/paid customer. At such […]
5 Signs That Tell if Your SaaS Business is Falling Apart
Finance is the lifeblood of any business. Therefore, this blog is mostly relevant to companies that make a minimum of $100K a month. Meaning, you should have survival/actionable money. If you have reached $100K a month mark, check for these 5 signs in your SaaS and take action before you burn all your money. 1. […]
The Geographic Advantage of Being in a 2nd Tier City- Ahmedabad
We started Appitsimple Infotek with a very simple software discovery portal – SoftwareSuggest from Ahmedabad in 2014. We wanted to be in the B2B market as its comparatively easier than B2C. It took us 5 years, but now SoftwareSuggest is the leader in Software discovery in India, and one of the top 5 players in […]
5 Must Have Apps To Increase Start-Up Productivity
In any start-up two resources are most critical- People and Money. And unfortunately, all start-up have little of these two resources. Software applications are a resource available in abundance which can help achieve increased efficiency and help in better utilization of the limited resources. Even at SoftwareSuggest.com, the contribution of various web applications which helped us […]
The First Look of Top Indian Websites
Here is how the top Indian websites looked when they launched. Naukri.com : Launched in 1997, as a recruitment classifieds is now India’s largest Job portal. As of march 31,2014 Naukri.com had a database of about 37 million registered job seekers and an average of about 11,000 resumes were added daily while about 130,000 resumes were modified daily during […]